DEFINITY leverages Google CLOUD to drive insurance innovation

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AI and data analytics create more seamless customer experience opportunities

Waterloo, Ontario, April 13, 2022 / CNW / – Definity Financial Corporation (“Definition”) (TSX: The) today, its subsidiary Definition Insurance Company has established a new relationship with Google Cloud, both of which are powered by Google’s advanced data technology, analytics, artificial intelligence (AI) and machine learning (ML). Accelerate the development of innovative personal insurance solutions in a secure cloud environment. Combining Definity’s deep insurance expertise with Google Cloud’s state-of-the-art technology services, we can provide customers and brokers with a smoother and more intuitive insurance experience.

Definity’s corporate family has invested heavily in developing industry-leading digital features such as Sonnet, Vyne, and Vyne Commercial. Sonnet released in 2016 the Vyne and Vyne Commercial provide brokers with a simplified, fully integrated digital service to better meet the needs of individual and commercial customers in real time.

“The common ambition of Definition and Google Cloud is to create industry-leading, knowledge-driven, customer-centric experiences,” he said. Rowan Sanders, President and CEO of Definity. “Our innovative collaboration makes us one of the first Canadian P & C insurers to leverage Google Cloud technology in this way, further strengthening Definition as an industry leader in improving insurance. We are confident that we can provide a solution to

“By combining Definity’s deep insurance expertise with Google Cloud’s advanced data analytics and AI capabilities, we create a more personalized and seamless experience for Definity customers,” said Google Cloud’s Head of Financial Services Solutions. Says Zac Maufe. “We are excited to work with Definition to bring our scale, speed and security to support the future of our business.

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About Definity Financial Corporation
Definity Financial Corporation is the parent company of some companies. the Many of the oldest and most innovative multi-channel and P & C insurers and distributors, including Economical Insurance, Sonnet Insurance, Family Insurance Solutions, Petline Insurance, etc.

Future-oriented statement
This press release contains “forward-looking information” in the sense of applicable securities law. CanadaReflects Definition’s current expectations for future events, including statements about the features and benefits of the relationship. In addition, statements that refer to expectations, intentions, expectations, or other characteristics of future events or situations contain information about the future outlook. Forward-looking information is based on many assumptions and is subject to many risks and uncertainties, many of which are beyond the control of Definity. These risks and uncertainties include Definity’s ability to successfully realize the benefits of relationships and manage the risks involved. Actual results may differ significantly from those predicted here. Definity undertakes no obligation to update such forward-looking information as new information, future events, or other consequences, except as expressly required by applicable securities law. increase.

Source Definity Financial Company

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For more information: Media Inquiries: Sarah Attwells, General Manager, (C) 416-986-9360, [email protected]Investor Inquiries: Dennis Westfall, Manager, Investor Relations, (C) 416-435-5568, [email protected]